FinOps needs engineering
Ownership, Engagement & Control
and increase Cloud Efficiency & FinOps Maturity!
so let's put the Dev in FinOps!
From Centralised to Distributed
Giving you real cloud cost control and predictability.
From Awareness to Ownership
Tying cost data to app health and team performance.
From Reactive to Proactive
Replacing one-off fixes with continuous optimization.
That's why we've built TRU+ , an AI-driven FinOps accelerator that scales through your engineers —by design
It all starts with better Anomaly Detection
Scale FinOps through Engineering
AI-monitored cloud workloads
Gamified cost ownership
Cost deviation insights you can act on
Where others React,
TRU+ Predicts
We are experts in time-series data and use dedicated AI/ML modeling to:
Learn expected behavior
Detect & monitor cost deviations proactively
AI-Curated, Actionable Insights Engineers Trust
What's driving the cost deviation ?
How is the cost evolving ?
What action to prioritize ?
Instead of just telling you where your money went..
We monitor costs as they happen!
Just precise, predictive control
Predictive Insights
Gain a new, deeper understanding of your cloud operations, uncover hidden waste and increase control.
Preventive Ops
Stop future spend through proactive insights, smart automation and reusable fixes. Grow towards real cloud cost governance.
Faster Resolution
Cut MTTD and MTTR significantly → less downtime, fewer tickets, less work.
Continuous optimization
Reduce costs efficiently and continuously as engineers take ownership and want to build the most cost-efficient app.
More control, less risks
Achieve real cloud cost control thanks engineering ownership and proactive, automated and adjustable incident management.
Old FinOps model
❌ Reactive audits
❌ Firefighting
❌ Centralized accountability
❌ Manual investigations
❌ Reporting dashboards
❌ Engineer pushback
TRU+ DevFinOps model
✅ AI-powered detection & prevention
✅ Proactive, adjustable incident management
✅ Distributed ownership across teams
✅ Automated investigation & curated actions
✅ Gamified FinOps Operations Center & real KPIs
✅ Engineer-led action with motivation
Making FinOps a game
your Engineers will want to win
TRU+ makes cost a KPI your engineers care about—not because they’re told to, but because we make it actionable, measurable and rewarding. In the DevFinOps model we enable, your engineers get autonomy, recognition and clear paths to improvement.
Ownership without Friction
No more vague bills or top-down mandates—just clarity, continuous learning and measurable impact.
No more “nobody tells me how healthy my application is.”With TRU+, engineers know—and they care!
Engagement by Design
TRU+ gives engineers the recognition, control, and insights they crave.
We turn every engineering team into an autonomous cost optimizer. This time, your engineers are the heroes!
Zero Overhead
Less is more. Intuitive dashboards, fast feedback loops, and AI curated prioritization.
TRU+ automates detection, investigation and provides all relevant metadata resulting in minimal-effort actions.
“TRU+ predicts anomalies, surfaces savings opportunities, and turns fixing cloud inefficiencies into a collaborative game teams enjoy playing. The result? Predictable, accountable, and efficient cloud operations—driven by the teams who build them.”
Full Oversight
Real Control!
A small centralized FinOps team can’t investigate every inefficiency, anomaly or savings opportunity and efficient prioritization remains difficult given the lack of context.
Closed-Loop FinOps
From detection, to resolution, to impact —TRU+ closes the loop. You’re not just observing; you’re winning.
Engineers are motivated to consider cost implications in their daily work, FinOps becomes a shared responsibility and cloud costs are proactively optimized.
Performance Benchmarking
Introducing FinOps scorecards & squad stats to easily benchmark spending across teams and departments.
We help you pinpoint inefficiencies, understand cost distribution and increase FinOps maturity in a structured and distributed way.
Continuous, Efficient Cloud Operations
We tie engineering efforts back to your financial goals. With TRU+ you get cost efficiency, predictability, and operational excellence!
Scalable ROI
Predictable spend growth, faster incident resolution, and a cost-aware engineering culture that scales with every new service.
Just like DevSecOps gave engineers control over security, TRU+ makes FinOps part of engineering’s DNA. Because FinOps doesn’t scale—unless engineers take charge.
Better Prioritization,
Less Risks
Only see the 20% of events and inefficiencies causing 80% of the impact and proactively resolve them.
We don't just report spend, but monitor the impact, assess the risk and accelerate the resolution.
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Do you know..
IF your cloud operations are cost-efficient?
WHY your costs are high?
HOW costs are evolving?
WHICH alerts to ignore?
WHAT actions to prioritize?